Thursday, January 8, 2015

Very innovative product

FOUND ON TV: I was watching an ad today, and someone was talking about "our very innovative product." I've talked about this before; by and large, "very" is unnecessary.

And it's even more unnecessary here. "Very innovative" is like "very unique." If it's innovative, you don't need very. It's innovative.

"Our innovative product" will do fine.


Normally, I wouldn't uppercase media history — no reason to. But this is a regular column, so uppercasing Media History makes sense here.

You can find the full story here. It's interesting to look back at Web history.

LINKS: On my web siteI have links to some of my stories online.

EDITORIAL GROUP: If you're a writer, editor or general freelancer, you might check out my Freelance Writers and Editors group on Yahoo! We've been really active lately, and I think we've become useful to each other.

WRITERS' GUIDELINES: If you want to write for magazines (or book publishers), check out the writers' guidelines on my Freelance Writers and Editors group on Yahoo!

CHECK IT OUT: You might look at Funds for Writers, which specializes in grants for writers.


Entries from The Dog Blog
Blog entries from The Auto Racing Journal
(a book of great stories about the Intimidator)

(the book of great NASCAR stories)

More blog entries by Tom Gillispie

Anecdotes by Tom Gillispie

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