Friday, November 13, 2009

Masterly or masterful?

Found online: Calipari is a masterly marketer. He spent the summer zipping from town to town, sometimes by helicopter, giving speeches, signing his new self-help book, “Bounce Back,” and building loyalty, one handshake at a time.

But is John Calipari a masterly marketer, as this NY Times story says, or a masterful marketer? What do you think?


Quotable: "Don't tell me the moon is shining; show me the glint of light on broken glass." — Anton Chekhov

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